4 Skills Your Management Arsenal Might Be Missing

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Nearly all managers understand their team’s daily tasks, see how those tasks affect a larger goal, and can explain which team members are best suited to which items on the to-do list. The greatest managers set themselves apart from the rest by cultivating skills that help them become effective leaders, as well as good managers…. Read more »

Impending Merger at Your Company? Don’t Just Survive – Thrive!

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The healthcare field is full of mergers, as companies seek to maintain or increase their competitive edge by acquiring or partnering with former competitors. For staff at these companies, however, news of a merger can be nerve-racking. What will happen to your job, your team or the culture you’ve grown to love? A merger means… Read more »

Should You Provide Certification Opportunities for Your Sales Staff?

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We’ve talked about certifications that can help move sales staff forward – but should your company take the lead on providing these opportunities to your sales staff? Here’s why putting certification options in front of your teams can be one of the best decisions you ever made: It raises the bar. Making certification opportunities visible… Read more »

4 Time-Management Strategies for Managers That Actually Work

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Time management is many managers’ number-one concern. There are always more tasks on the to-do list than hours in the workday to do them. Yet all the gadgets and gimmicks in the world won’t help unless you understand why and how they’re meant to work. Here are four time-management strategies to help you take control… Read more »

How to Build Strong Relationships With Your Pharmaceutical Sales Recruiter

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When hiring is difficult, you’re not finding the right candidates or the ideal candidates keep dropping out of your process before you can make an offer, it’s tempting to reach out to a recruiter. And that’s a good idea. But having a recruiter on your side is only the first step. To get the most… Read more »

Conducting Sales Team Performance Reviews? Here’s What to Assess

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Nearly every sales department uses performance reviews to help track how well sales staff are meeting their goals. However, many departments aren’t using these performance reviews to their full potential. As a result, they’re missing out on key data that can help both the individual and the team improve their performance. Here’s where to focus… Read more »

4 Challenges of Medical Marketing Recruiting and How to Overcome Them

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Companies that specialize in products for the medical field, like medical devices or pharmaceuticals, face unique challenges when it comes to marketing those products to the consumers whose lives can be changed by them. Here are four major challenges medical marketing teams face in recruiting and how to overcome them: Knowledge The medical device industry… Read more »

Are Your Sales and Marketing Goals Too Safe?

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Are Your Sales and Marketing Goals Too Safe? Setting marketing and sales goals is a tricky business. On the one hand, you want goals that encourage hard work and help your company grow over each week, month and year. On the other, set goals too high or low, and your sales and marketing staff grow… Read more »

Employee Reviews: 6 Tips for Conducting Annual Performance Assessments

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Done correctly, your annual performance assessments provide an unparalleled opportunity – not only to assess and motivate your current staff, but also to understand the traits that enable your top performers to excel, to cultivate those traits among existing staff and to secure them in new hires. Here are six tips for conducting more effective… Read more »

2018 Sales and Marketing Staffing Plan: Developing an Effective Plan

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In the second installment of our three-part mini-series on crafting your 2018 sales and marketing staffing plan, we’ll examine what to do with the results of the audit we covered in part one. Here’s how to put that data to use. Plan Development: Getting Started Start with a copy of your 2017 staffing plan, as… Read more »