Where Do I Even Start With My Branding?

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When it comes to reaching the customers who can benefit from your products and services, marketing matters. Brands play a personal role in marketing. Good branding helps familiarize customers with your offerings, making it easier for them to picture themselves in a relationship with your company and products. Great branding starts with a great marketing… Read more »

Hot Industries With the Best Sales and Marketing Jobs

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Both recent college graduates in sales and marketing and seasoned professionals in these fields know that marketing and sales are about telling stories, making connections, and supporting customers’ needs and vision. But what are the best industries in which to apply these skills? Three Hot Industries for Sales and Marketing Professionals to Work In: Pharmaceuticals… Read more »

Marketing Professional? Here Are Three Industries You Should Consider Working In.

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Whether you’ve just earned a marketing degree or you’re thinking about a career change, choosing a growing industry that offers continuous challenges can put you on the path to career success. Among the top industries booming in the U.S. today are biotech, pharmaceuticals, and the medical device industry. If you’re looking for a marketing career,… Read more »