High Turnover? Here’s Why

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High turnover can stem from a number of different causes, but the results are always the same: increased costs, stress and inconvenience for a manager and an entire team. Here are some of the top causes of high turnover and how to address them. The Cause: Noncompetitive Compensation Even if salaries are competitive, a weak… Read more »

Want to Advance in Biotech Marketing? Here’s What to Do

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No matter where you are in your biotech marketing career, it’s never too early or too late to think about ways to advance. Career development and growth is a process, not an event – it takes time, effort and strategy. Use these tactics to start moving your marketing career forward today. Cultivate a Portfolio Keeping… Read more »

4 Tough Marketing Interview Questions (and how to answer them!)

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As a marketing professional, it should come as no surprise that you’re going to be hit with some tough questions in your interviews. After all, if you can’t market yourself effectively, how can you represent your potential employer’s products or services with creative and compelling campaigns? Prepare for your interview as you would on the… Read more »

How to Address Employment Gaps in Your Marketing Resume

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When you’re preparing a resume for a dream job in marketing, you want it to sell you in the best possible light. With this goal in mind, gaps in your employment history can provoke anxiety. How do you demonstrate your value and commitment to your field when so many hiring managers zoom in on the… Read more »

Is the Job Right For You?

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By the time you reach the interview stage, any job may sound like the “right” job. You’ve made finding a new job your full-time occupation for weeks or months, and a promising interview offers the “boost” most job-seekers need to say “Yes!”, especially when the interview is followed by the first offer you’ve had in… Read more »