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What value does your organization offer to top candidates?

While every company wants to attract the best talent, few are willing to put in the work it takes to become a company for whom their industry’s established talent and “rising stars” want to work. To become the kind of company that attracts and keeps top talent, cultivate the following traits:

Trust. To become a top employer, cultivate trust: in the company, the management, the employees, and the future. Top candidates who know that they can trust the organization to support their career growth and who know the organization trusts them to develop themselves to their full potential are more likely not only to commit to a career with the company, but to stay with their employer for the long term.

Workplace Culture. Every top company has its own unique culture: a combination of values, methods, and work styles that best support its goals. To maximize the value of your workplace culture in attracting top talent, find the elements that work best in your organization and stick with them. Then, use these elements as the basis for your “brand” when you reach out to new candidates. The organization will simultaneously position itself to be remembered by top candidates and attract those whose work style and values align with those of the company.

Differentiation. What sets your company apart from others in your field? When cultivating your “brand” among top candidates, find what makes your organization different and capitalize on it. Your unique approach may be found in your workplace culture, your organization’s goals, or its methods of tackling tough problems. Stand out to top candidates by differentiating your organization from your competitors for star talent.

Effective Hiring Strategies. Even the best companies cannot find or keep top talent without effective hiring strategies. Working with a staffing firm that specializes in your industry can help you ensure that hiring managers are trained and ready to identify top candidates and recruit them for long-term success.

At SMR Group, our experienced staffing partners help our clients position themselves as companies that attract and keep top talent by maximizing their value proposition to standout candidates. Contact us today to learn more.


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