Don’t Get Left in the Dust: 5 Ways to Evolve Your Marketing and Sales Teams

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With the economy at full strength, companies in a range of industries are feeling the competitive heat. For sales and marketing teams, this means it’s time to improve their game – or get left in the dust. Here are five ways to improve the performance of your marketing and sales teams in a competitive environment…. Read more »

Is Your Sales Process Hurting Your Career?

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Sales professionals thrive when they have a strong, reliable sales process that allows them to rely on productive habits while also adapting to the changing circumstances in each unique sales call or appointment. Without a strong sales process, your career in sales may suffer. If your productivity is dropping or your career doesn’t reflect the… Read more »

4 Red Flags Your Sales and Marketing Employees are Looking for a New Job (and What You Can Do About It)

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Nearly every manager would like to know in advance if their employees are looking for another job – yet very few “key in” to the telltale signs an employee is planning to walk. Here are four major red flags that you’ll soon be replacing a staff member, and what you can do to stay proactive… Read more »

Mid-Year Check: Are Your Sales and Marketing Goals on Track?

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2017 is halfway over, which means it’s a great time to review your sales and marketing goals. A mid-year check allows you to evaluate your progress so far, and help your department identify the best place to focus to ensure 2017 ends strong. How to Evaluate Your Sales and Marketing Progress Evaluation helps your company… Read more »

7 Essential Questions to Ask When Interviewing for a Biotech Marketing Job

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When you prepare for an interview, you consider how to answer a number of questions, from “Tell us about yourself” to “When have you failed?”  To ensure this job is right for you and to stand out in the interviewer’s mind, you’ll also need to ask some key questions. Here are seven questions you should… Read more »

6 Proven Ways to Reduce Your Staffing and Recruiting Costs

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Staffing and recruiting can represent the largest chunk of your department’s budget – if you let them.  But runaway costs don’t always grant access to the best talent. Here are six proven ways to control your staffing costs while ensuring that you get the quality talent you need. Stay on top of your department’s needs…. Read more »

8 Reasons to Use a Marketing Recruiting Firm

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When it comes to marketing, finding (and keeping) the best talent is essential to building the best campaigns.  Here are eight ways a recruiting firm that specializes in marketing professionals can help: They know the best people. Recruiters specialize in building relationships with all the best talent in the industries they serve. When they seek… Read more »

6 Questions Every Marketing Manager Should Ask Themselves

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Hiring can be a stressful, resource-sucking distraction from your real work – or it can be an opportunity to revitalize your team and exceed your wildest expectations.  The difference?  Viewing your hiring processes with a critical eye – and being willing to ask tough questions. Here are six questions every marketing manager should ask to… Read more »

Do More With Less: How to Increase Your Professional Productivity

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Productivity is more than a buzzword – it’s essential. As work piles up on your desk and the days stay stubbornly 24 hours in length, you have no choice but to improve your productivity in order to get more done in less time. Here’s how: Collect some data. Before you start trying to implement changes,… Read more »

How to Manage Your Biotech Sales Recruiting Costs

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Finding the best people for your sales team isn’t easy in any industry.  For biotech companies, the challenge is tougher: You need great salespeople, but you also need team members with technical understanding and the ability to continuously learn in a rapidly changing industry. Hiring has gotten tougher in the last few years, but that… Read more »