High turnover can stem from a number of different causes, but the results are always the same: increased costs, stress and inconvenience for a manager and an entire team. Here are some of the top causes of high turnover and how to address them. The Cause: Noncompetitive Compensation Even if salaries are competitive, a weak… Read more »
Every company knows an outstanding sales professional is worth their weight in gold – and a mediocre one can drag down an entire team. But how do you determine which of your available candidates is a superstar in waiting? Here are some of the best practices for hiring sales professionals: Embrace introverts A common assumption… Read more »
Every marketing professional lists the skills they believe are most relevant to the job on their resume. But which skills stand out to employers and set those candidates’ resumes apart from the rest of the stack? Here are the skills most likely to help a marketing professional impress hiring managers and recruiters: Digital Skills Whether… Read more »
One trait top performers share is an intrinsic drive to improve and grow within their careers. As a result, these candidates tend to look for employers who offer opportunities to do just that. Great employers, in turn, demonstrate their promise to top candidates by investing in employees’ careers, helping them earn promotions and step into… Read more »
2017 is halfway over, which means it’s a great time to review your sales and marketing goals. A mid-year check allows you to evaluate your progress so far, and help your department identify the best place to focus to ensure 2017 ends strong. How to Evaluate Your Sales and Marketing Progress Evaluation helps your company… Read more »
Hiring can be a stressful, resource-sucking distraction from your real work – or it can be an opportunity to revitalize your team and exceed your wildest expectations. The difference? Viewing your hiring processes with a critical eye – and being willing to ask tough questions. Here are six questions every marketing manager should ask to… Read more »
Any candidate who makes it to your interview stage should have a good handle on the sales process. He will sell his qualifications to you and in turn will expect you to sell the job and the company to him. But be advised that he will also recognize if he is being sold a bill… Read more »
Marketing is a diverse industry. While all marketers have certain traits and skills in common, rising to the top of the ranks in biotech marketing calls for emphasis on building certain traits, skills, and abilities. Here are the top three traits it takes to succeed in biotech marketing. Love of Lifelong Learning. The biotech industry… Read more »
Hiring for marketing and sales positions in biotech creates unique challenges. The right candidate will have a strong scientific background or ability, excellent communication skills and outstanding sales skills. The more technical your product, the narrower your field may be, but you need enough people in your interview funnel to ensure you select the best… Read more »