Industry insights, trends and news are essential to staying at the cutting edge of marketing, and podcasts are the perfect way to keep on top of it all. Add these ten podcasts to your routine. They’re perfect company at the gym or during your daily commute, and they’re full of advice that can help you… Read more »
A positive candidate experience is essential to a strong hiring result. When candidates have a good experience, they’re more likely to place your team and company on the top of their list – and to recommend the experience to other strong candidates. One of the best ways to improve candidates’ experience with your company is… Read more »
Your resume is your chance to summarize your strengths, stand out from other candidates, and land the interview of your dreams. It’s also a good place to start laying the foundation for the career you’re hoping to build with a prospective employer. Here are seven ways to build a resume that demonstrates your leadership skill… Read more »
You love your job, and you enjoy working with your current team. There’s just one question that continues to nag at the back of your mind: Are you being paid what you’re worth? Salary data can be difficult to come by, even in the digital era. And while your company’s culture and your job’s demands… Read more »
You’ve worked hard to earn your credentials in sales or marketing, and the biotech field looks like a fascinating place to build your career. In fact, it looks a little too fascinating – even intimidating. Do these professionals even want someone like you on the team? “Impostor syndrome” is the name commonly given to the… Read more »
The 10x Rule, pioneered by author Grant Cardone, promotes outstanding work and results with a simple concept: What if you multiplied everything by 10? What impact would it have on your goals? The 10x Rule has two simple aspects: expect each goal you set to take 10x the effort you think it will; and aim… Read more »
When you’re looking for a job in marketing, standing out among other candidates can be tough. Not only are many qualified people also applying for the position, but your shared background in marketing means every candidate already knows how to position their own strengths to their best advantage. Nevertheless, there’s still a way to gain… Read more »
Sales professionals thrive when they have a strong, reliable sales process that allows them to rely on productive habits while also adapting to the changing circumstances in each unique sales call or appointment. Without a strong sales process, your career in sales may suffer. If your productivity is dropping or your career doesn’t reflect the… Read more »
Sometimes, hitting a goal is as simple as making SMARTer choices. SMART is a powerful goal-setting tool that can help marketing professionals stay on track and accomplish what they set out to do. The acronym stands for five traits of good goals: Specific, Measurable, Achievable, Realistic, and Time-Oriented. Here’s how to get SMART about your… Read more »
Both recent college graduates in sales and marketing and seasoned professionals in these fields know that marketing and sales are about telling stories, making connections, and supporting customers’ needs and vision. But what are the best industries in which to apply these skills? Three Hot Industries for Sales and Marketing Professionals to Work In: Pharmaceuticals… Read more »