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2023’s Cold and Flu Season Could Be Rough. Here’s How Sales Managers Can Protect Their Teams | SMR Group

COVID-19 continues to sweep through the US population, driven by relaxed standards for masking, social distancing, and quarantine. This year’s flu strains are predicted to be particularly tough as well. Meanwhile, the rise of RSV is taking a particular toll on children – but the virus can sideline even healthy adults who have had only… Read more »

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Pharmaceutical Digital Marketing Trends That Could Shape 2023 | SMR Group

Digital marketing is a relatively new field, but it’s already a staple of pharmaceutical marketing. Here are the top pharmaceutical digital marketing trends that will drive digital efforts in 2023. What Pharmaceutical Digital Marketing Trends Will There Be in 2023? Rethinking Value Propositions Some of the biggest changes in pharmaceutical marketing are driven by marketing… Read more »

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5 Fast-Growing Medical Sales Fields and How to Join Them | SMR Group

Medical sales is a vast industry, and no two roles are alike. If you’re interested in sales or want to put a medical background to use in a new way, here are five fast-growing career opportunities in medical sales. What are the Top 5 Growing Medical Sales Fields? 1. Biotechnology Sales Biotechnology sales reps are… Read more »

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New Year, New Resume: Here's What to Add (and Remove) | SMR Group

2023 is just around the corner. While you’re making your New Year’s resolutions, take a moment to give your resume the update it deserves. Here’s how to present hiring managers with a resume that makes your top qualities stand out: What Should Your Resume Look Like in 2023? Add your top accomplishments for 2022. Update… Read more »

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Is Contract Marketing Work a Good Choice for You? | SMR Group

Unemployment may have reached record lows, but the demand for contract-based marketing professionals hasn’t slowed down. Contract work provides benefits to both marketing professionals and the companies they serve – when the arrangement is a thoughtful one. Here are several questions that can help you decide if contract marketing work is the right choice for… Read more »

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Your Guide to the Winter Holidays Job Hunt | SMR Group

The winter holiday season is a busy one. No matter which holidays you celebrate or how elaborate your preparations, everyone has events to attend, busy stores to navigate, and plans to make for the coming year. Job-hunting during the busy winter holiday season can feel like one more task on an already overfilled plate. With… Read more »

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How to Update Your Medical Sales Strategy for a Remote Work World | SMR Group

The sudden shift to remote work during the COVID-19 pandemic has had lasting effects on every industry. For sales and marketing teams, the shift to remote work unlocks the opportunity to leverage digital technologies for optimal results. To get the most from remote work, however, sales and marketing teams need leadership who understand how to… Read more »

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3 Ways Diverse Hiring Benefits Your Medical Sales Team | SMR Group

The evidence is in: Diverse teams are no longer a “nice to have.” Data demonstrates that diversity, equity, and inclusion on sales teams are key drivers of success. Diverse sales teams outperform teams whose members all share common backgrounds, experiences, and worldviews. Yet the benefits of a diverse medical sales team don’t stop with a… Read more »

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5 Ways to Tell It's Time to Look for a New Sales Job | SMR Group

Most salespeople love what they do and can’t imagine leaving sales for another career. Yet loving your work in sales isn’t always the same thing as having the right sales role for you. Here are five yellow flags that indicate it may be time to explore your options outside your current job: How Do You… Read more »

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How to Embrace Value-Based Health Care in Your Sales Approach | SMR Group

The rise of new technologies has led to exciting advancements in health care. Wearable devices and patient platforms allow providers and researchers to collect real-time data on patients’ progress, as well as information on populations’ overall health. Data analysis promises to offer a new range of deep insights on health and healthcare. These new technologies,… Read more »