Digital marketing is a relatively new field, but it’s already a staple of pharmaceutical marketing. Here are the top pharmaceutical digital marketing trends that will drive digital efforts in 2023. What Pharmaceutical Digital Marketing Trends Will There Be in 2023? Rethinking Value Propositions Some of the biggest changes in pharmaceutical marketing are driven by marketing… Read more »
Posts Categorized: HR & Management Resources
How to Update Your Medical Sales Strategy for a Remote Work World
The sudden shift to remote work during the COVID-19 pandemic has had lasting effects on every industry. For sales and marketing teams, the shift to remote work unlocks the opportunity to leverage digital technologies for optimal results. To get the most from remote work, however, sales and marketing teams need leadership who understand how to… Read more »
Helping Your Team Avoid Burnout in the Holiday Season
The winter holidays can be a source of fun and relaxation, but they’re also a source of stress for many people. The pressure to wrap up team goals and meet end-of-year deadlines collides with a sudden increase in work to prepare for holiday events and entertain family members. To help your team avoid burnout in… Read more »
Are You Building Your Team’s Sales and Marketing Skills?
Sales and marketing are big fields, with a lifetime’s worth of information and skills to learn. Leaders who build their team’s sales and marketing skills help their teams face both anticipated and unexpected challenges. They also give their teams the necessary confidence and support to do their jobs well. Here’s how to evaluate your skill-building… Read more »
Sales Objectives Your Team Can Develop and Measure For Greater Success
A standard sales process is one of the best things sales managers can provide their teams for success. Standardization provides an objective basis for comparison across prospects, deals, and team members. Standardizing the process is only one step in better measurement. It’s also crucial to decide what you and your team will measure. To do… Read more »
How To Get Buy-In From Your Sales Team
While it’s unreasonable to expect total dedication, you should want the members of your sales team to buy into your company, what it stands for and what your company has to offer, and are aligned with company goals. When your sales team has bought into these concepts, it leads to higher sales, which is rewarding… Read more »
What Do I Do When My Sales Reps Aren’t Hitting Their Goals?
This can be a difficult question for sales executives to answer. But like any potentially complex problem, try to start at the beginning and try to break it up into bite-sized chunks. As a sales leader, you want to make sure you’ve uncovered the root cause of the dip in sales before you take action. … Read more »
What’s the Best Way to Communicate with Your Sales Team?
That’s a great question. I think we would all agree that great sales executives are always great communicators. So how do top sales leaders communicate with their teams? According to CRM giant Hubspot, There are many different techniques that great sales executives use to communicate effectively with their team. In this post, you’ll learn about… Read more »
Top Hiring Managers and Human Resources Professionals Want to Know: How Do I Keep My Employee Retention Rates High?
Employee retention should be top of mind for human resources and hiring teams. According to social employee recognition software company Workstars, it costs around $40,000 for every employee that a company has to replace. I think we would all agree that’s a lot of money. So how do we keep employee retention high and turnover… Read more »
Hiring Teams Demand Quality Assurance From Staffing Agencies on New Sales Hires
That might sound a bit daunting to most recruiting consulting firms. But not to us. At SMR Group, quality of hire is in our DNA. But why is quality of hire so important with sales professionals? Top-tier account executives typically outperform the rest of the sales team by up to 200%. These top producers are… Read more »