Sales and marketing are busy fields. Often, professionals in these areas want to improve their skills and knowledge, but have difficulty finding the time to focus on absorbing a great deal of new information. Enter the podcast. These short, prerecorded audio series are great for gathering new tips and tricks while commuting, working out or… Read more »
Your resume is your chance to summarize your strengths, stand out from other candidates, and land the interview of your dreams. It’s also a good place to start laying the foundation for the career you’re hoping to build with a prospective employer. Here are seven ways to build a resume that demonstrates your leadership skill… Read more »
If you’ve ever wished that hiring your next sales or marketing superstar was as easy as keeping up with friends on social media, it’s time to create a social recruiting strategy. Social recruiting integrates with more traditional recruiting strategies. It leverages social media to allow companies to communicate with potential candidates, build their employment brand,… Read more »
When you consider a job offer – or better yet, compare two competing job offers – it’s tempting to look at the salary offering and make a quick decision. If you limit your evaluation to salary, however, you may be missing out. In addition to salary, consider these factors when determining whether the overall compensation… Read more »
You’ve lost another top employee. That makes two (or three or four) in the past month – and they all seem to be headed for one of your biggest competitors. Instinct tells you it’s more than a coincidence. Employee “poaching” – deliberately shopping a competitor’s employee pool and luring the best performers to your own… Read more »
Mobile devices, cloud computing, and omnipresent Internet connections have made it easier than ever for employees in all fields to work from home, from the local coffee shop, or on the road. Yet many employers have been slow to embrace the work-anywhere revolution. Because sales and marketing are results-driven positions, they are ideally tailored to… Read more »
Job seekers who have many years of experience in the position for which they are applying may feel like they have a “lock” on the interview or job offer. Unfortunately, a hiring manager may see this experience not as a sign of qualification, but as “overqualification” – which may raise red flags. When a hiring… Read more »